Studios, two-beds, three-beds, period townhouses: the real revenue ranges by property type, neighbourhood and season in Aix-en-Provence.
Aix-en-Provence is one of the most attractive cities in France for short-term rental. Its exceptional architectural heritage, its university of 80,000 students, its internationally renowned cultural festivals and its geographical position between Marseille and inland Provence make it a sought-after destination year-round. But Airbnb revenues vary considerably depending on property type, neighbourhood and management quality. Here are the real figures, based on 2025-2026 market data.
Studios and one-beds: the most liquid segment
Well-located studios and one-bedroom flats in Aix generate annual revenues of between €17,500 and €28,000 depending on their location and level of equipment. A 25 sq m studio in the historic centre, carefully fitted out, can command €80 to €120 per night in low season and €150 to €200 in July during the Festival. With an annual occupancy rate of 65 to 75%, gross annual revenues sit in the upper end of this estimate. The purchase entry point is €120,000 to €180,000 depending on condition and floor level.
Two and three-bed flats: the best revenue-to-management ratio
Two and three-bed flats are often the best format for short-term rental in Aix: they attract couples, families and groups of colleagues, with longer average stays and easier reviews to manage. Annual revenues sit between €24,000 and €47,000 depending on neighbourhood, equipment and management. Three-bed flats with a terrace or private courtyard, professionally photographed and dynamically priced, regularly let at above €200 per night in July-August.
Four-beds and period townhouses: the high-end segment
Large flats, period townhouses with gardens and bastides form a segment of their own. Their annual revenues range from €33,000 to €76,000, with peaks exceeding €100,000 for bastides with pools in perfect condition. These properties command nightly rates of €300 to €600 in peak season. Management is more complex, maintenance costs higher and demand more exacting, but guest loyalty can be very strong.
Average occupancy rates in Aix by season:
- Peak season (July-August): 85 to 90% occupancy, nightly prices multiplied by 1.8 to 2.5
- Mid-season (May-June, September-October): 65 to 75% occupancy, intermediate rates
- Low season (November-April): 40 to 55% occupancy outside special events
- During the Festival d'Art Lyrique (3 weeks in July): 95 to 100% occupancy, maximum rates
- During congresses and seminars (year-round): punctual demand peaks to anticipate
The factors that really make the difference
Beyond location, several factors determine whether a property lands in the low or high end of its segment. Photo quality first: a professionally photographed property generates 30 to 40% more clicks. Dynamic pricing next: owners using a tool like PriceLabs or Beyond increase their revenues by 15 to 25% compared to a fixed rate. Finally, the Airbnb rating: a property at 4.9 stars lets on average 20% more expensively than a comparable property at 4.5 stars.
Pre-purchase simulation
Before buying a property in Aix-en-Provence to let short-term, commission a market study on AirDNA or Transparent (the two leading sector databases). These tools give real revenues from comparable properties in the same neighbourhood, with actual occupancy rates and average nightly prices. It is the most profitable investment you can make before signing.
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